The authors explore the significant changes in traditional bibliometrics, including distinctive innovations in this area. Advancement of e-publications and increasing role of open access systems are among the most significant developments. New approaches to providing access to feed scientific data are discussed. The governmental agencies has been increasingly encouraging the publication activity assessment, as well as design and development of the analogous national platforms, e.g. Russian Science Citation Index, eLIBRARY, and NEL. The sanctions prohibiting using Clarivate Analytics and Elsevier systems and products dictate the need for timely provision of comparative measurements with simultaneous application of national and global systems. The authors review in brief the improvements of existing methods, e.g. the introduction of the system of beamplot diagrams and research-based citation analysis. The role of scientometrics in global rankings is evaluated. The focus is also made on the new vectors of analysis, such as altmetrics and artificial intelligence. The application of artificial intelligence tools lays the basis for the entirely new system for comparing scientific publications with the existing array of accumulated knowledge.