In the modern world, the role of human capital in the stable development of the country’s agriculture is enormous. The problems of agricultural development cannot be solved only by improving the material factors of production. The development of the labor factor based on human resources is of great importance. In this regard, human capital can be considered as a key element for the successful development of agriculture. However, today there is a stable negative trend of the human capital outflow from rural areas, which only aggravates the difficulties of development of both rural areas and the agro-industrial sector. These problems lead to a decrease in the labor activity of the rural population, an increase in social dependency and an extremely low level of interest in the reforms carried out by the government in the agro-industrial sector. To overcome negative trends and sustainable development of agriculture, it is necessary to take comprehensive measures aimed at solving problems associated with the development of human capital in rural areas, it is necessary to expand and develop the infrastructure component of investment. The development of human capital in rural areas is a key factor in the sustainable development of agriculture and the agro-industrial sector. The aim of the study was to determine the role and significance of infrastructure investments in human capital in rural areas. The methods of logical and comparative analysis, systematization of information and processing of statistical data were used in the process of work. The article examines the main factors influencing the formation of human capital in rural areas. Among the most acute problems are the lack of systematic and comprehensive implementation of investment programs and state support for the development of rural areas, as well as differences in the level and quality of life of the rural and urban population. The work emphasizes the need for active participation of entrepreneurs in the development of human capital in agriculture for the sustainable development of rural areas.