The Russian Library in Zurich (1870–1874)
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08The purpose of the article is to provide a historical analysis of the emergence and functioning of the Russian library in Zurich, organized by members of the Russian colony in 1870, and also to show that the public discussions that took place at the end of the 19th century are very similar in style to modern Internet discussions and , therefore, can be considered as a prototype of the latter.
Prospects for Using Marketing Technologies in Phygitalization of Library Services Part 2
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08The purpose of the work: In the previous article on this topic, we considered such areas of digital marketing in the library user services: a) search engine optimization (SEO); b) engagement marketing; c) advertising on social networks. In this article, we will analyze: a) thematic and behavioral advertising; b) retargeting; c) banner, text and video advertising; d) email marketing; e) influence marketing; f) mobile marketing. The research applies the following methods: content analysis, conceptual modeling, comparative analysis, problematization.
Author's index in the scientific and practical journal "Proceedings of SPSTL SB RAS", 2024
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08In Memory of Vera Nikolaevna Volkova
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08Functional and semantic aspects of activity in the context of the ecology of book culture
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08The problem of identifying the component content of the ecology of book culture is considered. The main eco-cultural aspects of book culture are analyzed through the identification of various loci, including specific relationships between actors in the book space. It is shown that the problematic situations arising in these loci are largely associated with the underestimation of their eco-cultural aspects. The purpose of the article: to substantiate the main functional and semantic directions of activity in the field of ecology of book culture.
Formation of the State Legislation in the Field of Popularization of Science in Libraries
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08At present, the problem of history of the State policy for the promotion of science is of interest to many scientists. However, the features of the origin and formation of the domestic legislation in the sphere of popular scientific knowledge promotion through libraries are not enough studied. The purpose of the study was to identify and analyze the most significant legal documents in the field of science and technology popularization, including those addressed to libraries. The source base was an amount of legislative acts from 1917 to 1941.
Editions of ancient authors from the book collection of the Radziwills of the Nyasvizh fee tail
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08The article is devoted to the identification and analysis of books by ancient authors published in the 16th–19th centuries of the recent recreated in the second half of the 19th century book collection of the Radziwill princes of the Nyasvizh fee tail. The origins of this privately owned book collection on the current territory of Belarus go back to the 16th century. The article presents an analysis and brief description of the identified copies.
In Memory of Alexander Leonidovich Posadskov
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08Literary and Ideological Reflection of Siberian Literature in Nikolai Chuzhak’s (Nikolai F. Nasimovich’s) Literary Criticism in the Aspect of Marxist Aesthetics
Submitted by Гость (not verified) on Thu, 02/13/2025 - 21:08Nikolai Chuzhak’s (N. F. Nasimovich, 1876–1937) – a famous Marxist publicist – literary criticism is, at the first glance, already studied enough by theorists in bibliology and literature. However, the fragmentary nature of researches and lack of the profound scientific comprehension of his critical heritage specifics dictates the necessity to bring into the system the data about his publications in Siberian periodicals and collections issued when he stayed in Siberia and the Far East from 1908 to 1922, that being the purpose of the article.