Traditional logical methods of analytical philosophy are poorly suited for analyzing statements expressing religious views, so analytical philosophy of religion often reduces to linguistic analysis of such statements. This method is often used to analyze theistic judgments. In this case, the explication of the social phenomenon of non-traditional religiosity becomes a very specific problem, as it involves analyzing judgments that express alternative views on the existence of religious objects. In addition, non-traditional religiosity may not be theistic, which takes us beyond the traditional discourse of analytical philosophy of religion. We believe that in order to solve this problem within the framework of an analytical approach, we must consider traditional and non-traditional religions within a common meta-discourse that includes alternative religious views as subsystems.