The research is devoted to a comprehensive study of blueberry angustifolia, which is a promising berry shrub for cultivation in the Middle Urals. The aim of the work was an integral assessment of the prospects for introduction and the yield of blueberry when cultivated in the Middle Cis-Urals. The studies were carried out using widely accepted methods. Morphometric characteristics of plants in 2020: plant height – 40.6±3.2 cm, crown diameter – 59.4±3.3 cm, average productivity – 854.7±60.1 g, average berry weight – 0.97 ± 0.10 g. Under the conditions of Udmurtia, blueberries showed stable growth with minimal damage to annual shoots and fruit buds in winter. At prolonged low negative temperatures in December in the absence of snow cover, the highest degree of freezing in individual plants was 2 points (weak freezing). According to a long-term assessment of winter hardiness in the field conditions of Udmurtia, blueberries can be classified as winter-hardy. An integral assessment of blueberry angustifolia made it possible to attribute this crop to the group of prospects II – promising).